Initial Project Specifications
To start with, we should remind ourselves: a UX designer’s main objective isn’t to create colourful pictures, but to prepare precise project specifications.
Step 2 of UX Discovery Phase: Know Thy User
UX design bridges the clients’ objectives and the users’ needs. Now that we’ve gotten to know our client, it logically follows to research the other bank.
Step 1 of UX Discovery Phase: Know Thy Client
UX design is not about doodling or collecting data about target audiences. Our primary task is to design a product that will best achieve the client’s goals.
Defining a Project: Discovery, Analysis, Synthesis
When exploring the client’s business, steer clear from getting too bogged down in it. No need to graduate from medicine while designing a doctor’s website.
Designer’s First Meeting with Client
Always approach a first meeting with a new client with caution. The purpose is to carefully “size them up” – don’t take anything you learn too seriously.